Brand identity for digital mobilisation agency.
An employee-owned digital mobilisation agency, London-based Forward Action partners with charities, campaigning organisations, and progressive causes to drive fundraising, supporter engagement and advocacy.
I collaborated with the team to develop a new brand identity that authentically reflects their values and ambitions, positioning them as a progressive digital mobilisation leader within the sector.
“Working with Emily on our rebrand was an absolute joy. She understood the brief and brought a modern, confident look and feel to our agency. Throughout the process, she challenged us in all the right ways, exploring a range of creative directions, pushing our thinking, and always grounding her work in what would genuinely serve our agency.
The brand she’s created has transformed how we present ourselves. It’s given us the confidence to tell our stories with boldness and we’re already seeing the impact in our visibility and reputation. The templates and visual language she developed are not only beautifully crafted but a pleasure for our whole team to use.
Launched at the beginning of our 10th anniversary year, Forward Action’s new brand feels like the perfect milestone – a fresh chapter rooted in the best of who we are. We couldn’t be more grateful for her skill, partnership, and creativity.”
— Ali Walker Davies @ Forward Action