Brand identity for a holistic wellness studio.
Spell is a new holistic wellness studio in East Sussex, offering facials and skin treatments that blend modern techniques with traditional healing practices.
I worked with the client to develop a brand that is built around the idea of duality—balancing results-driven skincare with a sense of ritual, care, and transformation.
“Emily has created the brand of our dreams. From briefing and ideation to strategy and creative, everything has felt collaborative. And in her own magic way, she was able to progress the project efficiently and effectively throughout busy periods for us.”
— Joanna Blaydes, Founder, Spell Holistic